Your Brand Is Your Business - Market It!
Apr 9
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Feb 11
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...
Continue ReadingA Quick Guide to Promotional Bags
Sep 21, 2025
Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products - and for ...
Continue ReadingCraft the Perfect Trade Show Swag Bag
Jul 26, 2025
Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...
Continue Reading5 Products That will Send you Over the Moon and out of This World
Apr 3, 2025
For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Jan 23, 2025
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...
Continue Reading12 Perfect Pediatric Products for Babies
Jun 8, 2024
Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Jan 16, 2024
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...
Continue Reading6 Retro Products That Are a Blast From the Past
Nov 6, 2023
No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...
Continue ReadingCase Study: Keep it Cooler
Feb 22, 2023
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...
Continue ReadingRelax and Unwind With These 10 Promo Products
Jan 24, 2023
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Jan 10, 2023
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Dec 12, 2022
When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...
Continue ReadingBranding 101: Let’s Talk Logos
Oct 1, 2022
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue Reading12 Coolest Squeeze Products to Relieve Your Stress
Sep 16, 2022
Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...
Continue Reading6 Benefits of Customer Loyalty Programs
Jul 21, 2022
Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...
Continue Reading6 Products to Grow Your Business!
Jun 8, 2022
People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...
Continue ReadingReusable vs. Disposable Items
Oct 8, 2021
Disposable products are a common part of everyday life for most folks - think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup from...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Jul 29, 2021
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Jul 15, 2021
Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...
Continue Reading6 Reasons You Need a Company Store
Apr 6, 2021
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue ReadingWhat Makes Gen Z Tick?
Mar 23, 2021
It's the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may w...
Continue ReadingHow to Create Buzz Around a Launch With Promo Products
Feb 22, 2021
So, you're launching a new product or service? Congratulations - what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch overwh...
Continue ReadingFrom Zero to Wow: 6 Uniforms That Every Employee Will Love
Dec 28, 2020
Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...
Continue ReadingCase Study: This Promotional Product is in the Bag
Jul 25, 2020
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
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